Interactive Development

Revolutionising a classic game of ping pong for the social gaming market. We created a bespoke set of games and interactive effects to be projected on to the ping pong table, adding an extra layer of interactivity and excitement to the game. The system worked by pinpointing the trajectory of a ball – not just any ball, but one specifically developed for the job – to track its movement and keep score.

Mixing it up for Bombay Sapphire’s #stircreativity mixologist event, working with Wasserman, we created an immersive projection-mapped space that enabled audiences to interact and play with the content. Fusing digital art, designed by artist Rupert Newman, with enthralling touch technology, the canvas was transformed into a delightfully interactive playground of light. Paired with a wider experiential campaign designed to bring gin to the masses, this activation was perfectly playful and generated a highly memorable experience for guests.

The Butterfly Trail is the first of its kind. It’s an interactive escapade like no other.The Butterfly Trail has fluttered down to the seaside for Brighton’s famous pop-up festival Spiegeltent and most recently, all the way to Athens to delight the public. Adaptable for different canvases, the content has been displayed in a 360 projection dome and has run as a ticketed experience.