Digital Product Design

From the layout of content feeds to interaction behaviors, the app design focused on clarity, expressiveness, and ease of use.

The system had to also consider their monetization strategy, supporting a blend of sponsored and editorial content, without compromising experience. Flexible frameworks were introduced to help partners integrate in meaningful ways. To strengthen appeal among Gen Z audiences, expressive features like badge systems, hero illustrations, and audio cues for key events were introduced to enhance the sense of progression and reward.

Immaculately clean, precise in every detail, and fine-tuned to exactly serve the unique needs of the professional audio industry. From fitting out an entire studio to finding tech specs in dimly-lit nightclubs, the digital experience for customers now feels authentically connected to the Sennheiser brand. It’s a place for people to feel inspired and enable them to become more in whatever field of audio they occupy be that top-tier professional or just starting out.

The Further team worked to apply the system across all digital interfaces, with primary focus on website, product marketing modules, and the Agent Management Platform. Workshops with product leads refined how the agent lifecycle (Design, Test, Scale, Optimize) should feel and look.